- Brand Positioning
- Our Voice
- Visual Identity
- Using the Brand
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Our brand style uses strong photography to tell the story visually. However, there are limited circumstances where illustrations may be used.
Event illustrations and graphics are allowed but cannot be repeated after the first year.
Awareness campaigns are intended to educate others about specific topics or issues (i.e. bike safety, illness outbreaks).
Use of a unique font is limited to when the font style is integral to the illustration. All other information needs to use the brand fonts.
Within illustrations, use of the Oregon State color palette is recommended, but it is not required.
Contact Trademark Licensing for questions about promotional items.
Contact University Marketing for names of freelance illustration artists or stock companies.