Our brand style uses strong photography to tell the story visually. However, there are limited circumstances where illustrations may be used.

Illustrations are allowed for:

Events

Event illustrations and graphics are allowed but cannot be repeated after the first year.

Magazines

Scientific Illustrations

ON-CAMPUS AWARENESS CAMPAIGNS

Awareness campaigns are intended to educate others about specific topics or issues (i.e. bike safety, illness outbreaks).

HOLIDAY CARDS

MOTION GRAPHICS

Plastics Key in Spreading Japanese Tsunami Debris

 

Fonts

Use of a unique font is limited to when the font style is integral to the illustration. All other information needs to use the brand fonts.

 

Colors

Within illustrations, use of the Oregon State color palette is recommended, but it is not required.

Illustrations are not allowed for:

  • Ongoing programs
  • Repeated use from previous years
  • Stylized, hand-drawn or cartoon images of beavers
  • Recruitment materials for prospective students
  • External advertisements

Contact Trademark Licensing for questions about promotional items.

Contact University Marketing for names of freelance illustration artists or stock companies.